News

New license with Babblarna

9 oktober, 2018

New Babblarna products coming autumn 2019

Micki Leksaker is beginning a new collaboration with Babblarna – the children’s most colourful favourite characters! Babblarna is a genuine Swedish bunch of characters that help children get started with speech and language. In Babblarna’s world, everyone babbles, talks, sings and plays together. Babble and chatter soon become speech and language!

”Ever since the first Babblarna books were published 11 years ago, I’ve dreamed that one day there’ll be really sturdy, fun educational toys with the characters that make the language games and locomotor skills in Babblarna’s world even more concrete.

Product development is under way and the first product releases are planned for the autumn of 2019. The basis of the development work can be found in Babblarna’s values: things must be fun, inclusive and have children at the centre.

”I think it’s incredibly exciting and fun that Babblarna and their fantastic world will soon be part of Micki Leksaker’s portfolio. Developing products with characters that are so well-loved by so many children and pre-schools is truly inspiring,” says Kristina Aronsson at Micki Leksaker.

We’re looking forward to when these popular characters extend our product range in categories such as figures and the world of play, dressing up, role-play and educational toys for children up to three years of age.

”Having the opportunity to develop this together with acclaimed and fantastically capable Micki is naturally very satisfying and inspiring,” says Anneli.